Finnish Content Writer

We are seeking a Finnish Content Writer to join our team 🌟

We could go on and on about our dedication and passion for online gaming, our experience in the online casino business, we could tell you about how trustworthy we are, that our reputation is spotless, that you'll feel safe and challenged with us. Then again, trust is something earned and we'll show ourselves to be worthy of your trust.

So go on then! See how you can roll with us! 👇

Role Mission:

As a Finnish Content Writer, you will play a crucial role in our Marketing team, crafting compelling content that enhances player engagement, drives retention, and ensures an exceptional player experience. You will collaborate closely with key stakeholders to optimize content strategies, improve rewards mechanics, and maintain a strong brand presence.

Content Planning & Strategy:

• Coordinate the workflow of content creation, editing, and approval processes to ensure timely and relevant content delivery.

• Liaise with internal teams to gather content requirements, feedback, and develop content strategies that align with company objectives.

• Plan, organize and schedule content across various platforms (websites, email, SMS campaigns, etc.).

Content Editing, Creation & Optimisation:

• Produce high-quality, engaging content in Finnish.

• Ensure all content is consistent with business goals and brand messaging, brand voice, style, and guidelines.

• Proofread and edit content for clarity, grammar, style, and accuracy.

• Ensure that all content is optimized for user engagement and conversions.

• Monitor content performance (engagement, traffic, etc.) through analytics and provide regular reports.

• Make recommendations based on analytics and adjust strategies accordingly to improve content effectiveness.

• Gain a solid understanding of our rewards products & collaborate with other stakeholders on determining required improvements.

• Set up & QA all the necessary components of the communications plans & rewards mechanics in their respective back offices.

• Work with CRM team to implement A/B testing strategies on an ongoing basis, to ensure that optimization of player engagement and cost remains at the heart of all communications & rewards.

• Monitor automated journeys and ad-hoc promotions, report on their performance and adapt them when required.

• Support the wider retention team in the implementation of new technologies, processes or testing methodologies.

• Collaborate with wider retention team and other departments for the ongoing improvement of rewards tools and processes.

• Create and update procedures and best practices with the Marketing department.

• Conduct research to stay up to date news and trends in Finland along with CRM and industry standards, competitor content, and audience preferences.

• Ensure content is relevant and reflects the latest industry developments, with a goal of constantly improving and optimising creative and conceptual and creative copy!

You’ll need to have:

• At least 1 years’ experience in a relevant iGaming Copywriting and Content roles.

• Experience with Reward mechanics: tournaments, loyalty systems, bonuses, free rounds, free bets, etc to work collaboratively within the CRM Team.

• Strong organisational skills and the ability to be self-sufficient and multi-task

• Meticulous attention to detail, excellent time management and organisational skills

• Strong team player

• Fluent in Finnish and English with excellent written and verbal communication skills

What We Offer: 🎁

• Competitive salary based on experience and skills.

• Growth opportunities and career development.

• Hybrid work model, offering flexibility between remote and office-based work.

• Daily lunch provided at the office.

• Comprehensive health insurance coverage.

• Home office budget to support remote working.

• Fantastic office location with modern amenities.

• Regular company events to foster team spirit.

• On-site parking for employees.

Don't meet every requirement? No worries! We encourage you to apply anyway.